This guide will help you to:
1. Decide what to sell
2. Target to right buyers & investors
3.Find the best option for how to sell
Seller
Sellers are parties who are developing and delivering environmental projects that generate natural capital assets (or ecosystem service) benefits which can be sold or traded, for example biodiversity units generated from a Biodiversity Net Gain (BNG) habitat bank.
Sellers can be: landowners, land managers, tenants; and may be individuals or organisations.
This guide is aimed at you!
While the focus is on the Liverpool City Region, and the boroughs of Liverpool, Wirral, Sefton, St Helen's, Knowsley and Halton, the advice is general and can be applied no matter where you are in England!
You also need to understand the other two parties involved:
Buyers
Buyers are individuals or organisations wanting to buy natural capital assets or ecosystem services benefits.
For example a housing developer buying biodiversity units to achieve Biodiversity Net Gain, or a Local Authority paying for nature-based flood risk mitigation to comply with National policy, or a corporation purchasing carbon credits to offset their CO2 emissions.
Considering a Buyer's needs is important, see the chart on the Buyer's Business Case...
Investors
Investors are individuals or organisations who put money into a project with the intention of deriving a return on their investment. This could be an ongoing income or an increase in the value of their investment which could be sold at a later date.
If you need investors for your project, you should check the Investor Business Case page.